Terms of Use

§ 1 Scope of Application

These Terms of Use apply to all content, tools and offerings on www.adamsstrategy.de, operated by Adams Strategy GmbH & Co. KG, Rheinpromenade 4a, 40789 Monheim am Rhein (hereinafter "Adams Strategy"). By using this website, the user accepts these Terms of Use in their current version. Adams Strategy reserves the right to amend these Terms of Use at any time without separate notice.

§ 2 Informational Nature of Content

All content provided on this website — including texts, articles, analyses, tools and valuation guidance — is intended solely for general information and orientation purposes. It does not constitute legal, tax, financial or any other form of professional advice and is not a substitute for such advice.

Mere use of the website does not create any advisory, brokerage, intermediary or engagement relationship between the user and Adams Strategy. For specific decisions — particularly in the areas of business sale, business valuation or strategic succession — we expressly recommend engaging qualified professionals (solicitors, tax advisers, auditors).

§ 3 No Contractual Offer

Downloads, newsletter subscriptions, webinar registrations, enquiries submitted via contact forms and general use of the website do not constitute any contractual relationship between the user and Adams Strategy. In particular, they do not represent a binding offer to conclude an advisory, intermediary or other service agreement.

A contractual relationship is established exclusively by express written agreement signed by Adams Strategy and the client.

§ 4 White Papers, Reports, Checklists and Downloads

Free materials — including white papers, guides, checklists, templates and other downloadable content — are provided for informational purposes only. Adams Strategy makes no warranty as to the completeness, accuracy, currency or fitness of these materials for any particular purpose.

The content of downloads does not constitute a recommendation for action. Liability for damages arising from the use or non-use of these materials is excluded, to the extent that Adams Strategy cannot be charged with wilful misconduct or gross negligence.

§ 5 Exit Navigator and Digital Assessments

The Exit-Navigator™ and comparable interactive tools and assessments on this website provide exclusively non-binding preliminary assessments based on information entered by the user. They are not a substitute for a professional business valuation and are not carried out in accordance with IDW S1 or comparable recognised valuation standards.

The assessments, scores or indicative values generated do not give rise to any advisory or engagement claim against Adams Strategy. Adams Strategy accepts no liability for decisions made on the basis of these results.

§ 6 Benchmarking Requests

Analyses conducted in the context of benchmarking requests are based exclusively on information provided by the user. Adams Strategy makes no warranty as to the accuracy, completeness or currency of such information or the resulting outputs.

Benchmarking results are non-binding comparative values and do not constitute recommendations or advice. Aggregated comparison data is presented in anonymised form only; it cannot be traced back to individual companies or persons. The results serve solely as a broad point of reference and are not a substitute for an individual business analysis.

§ 7 Matching Pioneers — Early Access

Registration for early access, waiting lists or pilot programmes in connection with the Matching Pioneers platform does not confer any entitlement to admission, platform access or use of the relevant services. Adams Strategy / Matching Pioneers expressly reserves the right to decline, postpone or modify or discontinue registrations and programmes at any time without stating reasons.

Announced features, functionalities, timelines and prices are non-binding and may change at any time prior to the official launch. Registration does not constitute a contract; in particular, no entitlement arises to the terms, discounts or benefits communicated in the context of early access campaigns.

§ 8 Product Development and Feedback

Feedback, suggestions, improvement proposals and other contributions submitted by users in the context of early access programmes, surveys or otherwise may be used by Adams Strategy and Matching Pioneers without restriction for the further development of products, services and offerings.

The user is not entitled to remuneration for submitted contributions or implemented suggestions. The user warrants that submitted contributions are free from third-party rights, and by submitting them grants Adams Strategy an unrestricted, worldwide, non-exclusive, royalty-free licence to use such contributions.

§ 9 Availability of Digital Offerings

There is no entitlement to the permanent availability of online tools, assessments, benchmarking offerings or other digital services on this website. Adams Strategy may modify, restrict, temporarily disable or permanently discontinue content, functions and services at any time without prior notice.

Adams Strategy endeavours to keep the website and its services available at all times but provides no guarantee of uninterrupted or error-free availability. Maintenance work, technical disruptions or force majeure may result in interruptions without giving rise to any claims against Adams Strategy.

§ 10 No Guarantee of Success or Placement

Adams Strategy provides no guarantee of the success of a transaction, the introduction of acquirers or vendors, or the achievement of a particular sale price. Individual outcomes in the areas of M&A and business succession depend on numerous factors beyond Adams Strategy's control, including market conditions, the individual business situation, the conduct of prospective acquirers, and the applicable legal and tax framework.

§ 11 Limitation of Liability

For content, tools and services provided free of charge, Adams Strategy is liable only in cases of wilful misconduct and gross negligence, as well as for breach of material contractual obligations (cardinal obligations). In the event of a breach of cardinal obligations, liability is limited to the foreseeable damage typically arising in such circumstances.

Liability for indirect damages, loss of profit or other consequential losses arising from the use or non-use of information, tools or services on this website is excluded to the extent permitted by law. The foregoing limitations of liability do not apply to damages arising from injury to life, body or health.

§ 12 Intellectual Property

All content contained on this website — in particular texts, graphics, logos, trademarks, designs, interactive tools, calculation algorithms and other works protected by copyright — is the property of Adams Strategy GmbH & Co. KG or its licensors and is protected by copyright.

Any use — of whatever kind — beyond private, non-commercial viewing requires the express prior written consent of Adams Strategy. This applies in particular to copying, distributing, making publicly available, editing and any other exploitation of content, as well as to the use of trademarks and business identifiers.

§ 13 External Links

This website contains links to external third-party websites. Adams Strategy has no influence over their content and therefore cannot accept responsibility for their accuracy, completeness or legality. The respective operator is at all times responsible for the content of linked pages.

Links do not constitute an endorsement or approval of the linked content. Upon becoming aware of legal infringements on linked pages, the relevant links will be removed without delay.

§ 14 Precedence of Individual Agreements

Individual mandate, advisory, intermediary or other service agreements between Adams Strategy and a client take precedence over these general Terms of Use. In case of doubt, the provisions of the individual agreement shall prevail.

These Terms of Use expressly do not contain any provisions regarding fees, success fees, exclusivity arrangements, terms or other performance-based remuneration models. Such provisions are the exclusive subject matter of individual agreements.

§ 15 Governing Law and Jurisdiction

These Terms of Use are governed exclusively by the laws of the Federal Republic of Germany. The application of the UN Convention on Contracts for the International Sale of Goods (CISG) is excluded. The place of jurisdiction for all disputes arising from or in connection with the use of this website is, to the extent permitted by law, Düsseldorf.

§ 16 Severability

Should any provision of these Terms of Use be or become wholly or partially invalid or unenforceable, the validity of the remaining provisions shall not be affected. The invalid or unenforceable provision shall be replaced by a legally valid provision that most closely achieves the economic purpose of the invalid provision.

Last updated: June 2026