WHY YOU SHOULD TALK TO AT LEAST THREE BUYERS BEFORE DECIDING
Many entrepreneurs make the mistake of committing too early to a single buyer when selling their company. This carries risks: if the deal falls through, there’s no Plan B-time and value are lost.
It’s better to negotiate with at least three prospects. That creates competition, drives up the purchase price, and improves contract terms. In a bidding process, you can secure not only higher prices but also better conditions.
More buyers mean more options, greater negotiating leverage-and ultimately a better deal.
